Brand identity
Casa is a modern real estate agency dedicated to making homeownership more accessible and stress-free. The goal was to create a fresh, engaging brand identity that reflects Casa’s commitment to helping clients find their dream homes with ease.
Problem:
The real estate industry is often perceived as complex, overwhelming, and outdated. Many agencies fail to offer a seamless experience, leaving clients frustrated by the lack of clarity and personalisation in the process. Casa needed a strong brand presence that not only builds trust but also communicates simplicity, transparency, and reliability.
Solution:
A bold and contemporary visual identity was developed to convey both professionalism and warmth. The deep purple and bright yellow colour palette creates a striking contrast, symbolising trust and optimism. Clean typography and a minimalistic house icon reinforce Casa’s commitment to clarity and ease of service. The brand messaging, “Find your space, live your dream.”, encapsulates the agency’s mission to help clients find the perfect home effortlessly.
